Contents 1
Exploring the antecedents influencing smartphone app use in post-pandemic destination recovery : a case study of Danang FantastiCity adoption / Long Hai Duong ; Linh Tran Thi My 1
Abstract 1
Ⅰ. Introduction 1
Ⅱ. Literature review 2
1. Perceived convenience 3
2. Use context (UC) 3
3. UTAUT2 5
4. Hypothesis development 5
Ⅲ. Methodology 11
1. Research setting 11
2. Measurement 12
3. Data collection 12
4. Analyses 13
Ⅳ. Results 13
1. Respondents' demographic profile 13
2. Measurement model 13
3. Structural model 15
4. Indirect effects 17
Ⅴ. Discussion and conclusion 17
1. Theoretical implications 18
2. Practical implications 19
3. Limitations and future research 20
References 20