Title Page
ABSTRACT
Contents
ABBREVIATION 11
CHAPTER 1: GENERAL INTRODUCTION 12
1.1. Introduction 12
1.2. The purpose of research 15
1.3. The scope of the dissertation 16
1.4. The methodology of the dissertation 16
1.5. The structure of dissertation 17
CHAPTER 2: THE GENERAL CONCEPT OF TRADEMARK AND TRADE NAME PROTECTION 19
2.1. Definition of trademarks and trade names 19
2.1.1. Definition of trademarks 19
2.1.2. Definition of trade names 33
2.2. Conditions and scope of trademark and trade name protection 38
2.2.1. Conditions and scope of trademark protection 38
2.2.2. Conditions and scope of trade name protection 49
2.3. Basis of appearance and mechanism of establishing to protect the trademark and trade name rights 56
2.3.1. Basis of appearance and mechanism of establishing to protect the trademark rights 56
2.3.2. Basis of appearance and mechanism of establishing to protect the trade name rights 74
2.4. Conflict of rights between trademark and trade name protection 77
2.4.1. Overlap and conflict of rights between trademark and trade name protection 77
2.4.2. The types of conflict between trademark and trade name protection 84
CHAPTER 3: MECHANISM OF RESOLVING THE INFRINGEMENTS AND LEGAL ISSUES OF CONFLICT OF RIGHTS BETWEEN TRADEMARK AND TRADE NAME PROTECTION IN EUROPE 86
3.1. Analyzing some major cases of infringement of trademarks and trade names in EU 89
3.1.1. Robelco NV v. Robeco Groep NV case 89
3.1.2. Céline SARL v Céline SA case126 96
3.2. Some common remedies to resolve infringement of trademarks and trade names 102
3.2.1. Civil remedy 103
3.2.2. Border measures 105
3.2.3. Passing-off 106
3.3. Some legal issues in EU and resolutions 107
3.3.1. There is lack of regulation to protects trade name 107
3.3.2. Absence of harmonization on unfair competition law in Trademark Directive 109
3.3.3. Differing levels of trade name protection in Continental Europe 110
CHAPTER 4: MECHANISM OF RESOLVING THE INFRINGEMENTS AND LEGAL ISSUES OF CONFLICT OF RIGHTS BETWEEN TRADEMARK AND TRADE NAME PROTECTION IN VIETNAM 113
4.1. Current infringements and common remedies to resolve the infringements of trademark and trade name 113
4.1.2. Current infringements 113
4.1.2. Common remedies to resolve the infringements of trademark and trade name rights 115
4.2. Two major types of infringement 120
4.2.1. Utilization/registration of trade name infringes the protected trademark 120
4.2.2. Registration/use of trademarks violates protected trade names 127
4.3. Analyzing some cases and demonstrating the legal issues 130
4.3.1. Trade name Binh Minh v. trademark Binh Minh 130
4.3.2. A trademark v. a household business name: Hung Thinh 133
4.3.3. Other matters in right protection 135
CHAPTER 5: UPGRADING LEGAL PROVISIONS AND ENFORCEMENT OF DIMINISHING THE CONFLICT OF RIGHTS BETWEEN TRADEMARK AND TRADE NAME PROTECTION IN VIETNAM 141
5.1. Improving legal provisions 141
5.2. Upgrading the quality of enforcement on diminishing the conflict of rights between trademark and trade name protection in Vietnam 143
CONCLUSION 150
References 153