Modern society is personalized and atomized than ever but we have faced the global-wide network era of broad interactions. Attitude to value science and rationality and to access as a reductionist since the Industrial Revolution was the beginning of individualism. The loss of humanity caused by advocacy of individualism called philosophers and sociologists of the 19th and early 20th century to study community. Recovery of the communities to solve social problems of the city is still the task at hand. That people never lose their smart phones in the hands all day long to activate on SNS (Social Networking Service) shows the need for social relationships we are lacking today. Recovery of the community is made from the interaction between consciousness of kind and interaction of community members. Consciousness of kind makes a group and an distinguishable feature from other groups and is formed by regions, interests, tastes, social function, share of the activity. Community that Community of kind makes through interactions forms a sense of belonging and attachments.
Today, interactive media facades that reflect the surrounding environmental conditions such as climate on architectures through sensors, the development of fusion technology in computing and LED encourage broad-based understanding and a sense of belonging for your area. The way to digitize information provided by light, wind speed and direction, humidity and induce changes in illumination has functions as a huge canvas of an lighting art itself as well as an helper to recognize the environment. In addition, remote interactive technology with the mobile device can be expected for community to interact with those of the area and also expand the community to interact with the outside of the area from activities in SNS or web sites connected with local people. In order to obtain the result of the formation of a community and emotional bond, the understanding of the interaction space to gather users and make interactions should be prior. Place identity of interactive media facades Space is endowed with meaning by the user experience of the place. Of the placeness factor of interactive media facades time-space transcendence, multiplicity of meanings will contribute to the cohesiveness of the community of kind and active network interactions and temporality explain the interaction process of the community. Eventually, formation of the placeness is led to the ultimate goal of emotional strong bond in a community.
This study will deduce the placeness factors of interactive media facades and investigate the possibility of interactive media facades to encourage lost-humanity society to recover community through explicit examples on interactive media faces architectures to activate community.