As a quarantine measure to prevent mass infection due to the global spread of COVID-19, we are responding by operating a response system such as social distancing and self-isolation. There were also various restrictions on daily life, and indoor exercise such as pilates became difficult to do. Pilates is widely known for its physical and mental usefulness and is in the spotlight. However, research on Theory of Planned Behavior that predicts rational behavior is insufficient.
Therefore, this study analyzes the relationship between their flow state and behavioral intention by applying it to participants participating in Pilates through the three predictive factors of Theory of Planned Behavior. In addition, by measuring the effectiveness, developmental measures will be proposed to identify and sustain the determinants of participants for the growth of the Pilates Center.
Participants of pilates academies in Busan, Ulsan, and Gyeongnam were selected as the population for this study. The investigator visited the survey subjects in person and distributed the questionnaire, and explained and retrieved the purpose and contents of the study in writing. A total of 239 questionnaires were distributed, and 237 valid samples were used for the analysis of this study.
As a result of the analysis, it was found that the theory of planned behavior had an effect on flow, and it had an effect on behavioral intention. The sub-concept of Theory of Planned Behavior was derived by detailed factor to specifically analyze the effect on the flow and behavioral intention of Pilates participants, and it was specifically proved by studying the influence relationship between Flow and behavioral intention. Depending on the characteristics of Pilates participants in the future, it will be used as meaningful data for research on the flow and behavioral analysis of the decision-making process for Pilates participation.